30-second summary: Marketing decisions should be backed by data about consumers, their behavior, and conversions. Marketing and namely social media...
audience engagement metrics
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30-second summary: The pandemic drove people inside their homes and onto social media like never before. Hootsuite has closely been...
30-second summary: Heatmaps represent user engagement data on your web page in a graphical form. They were introduced by Cormac...
30-second summary: Instagram uses an ever-changing, machine learning-powered algorithm to customize and arrange posts in user feeds. Ever since...
The new year often comes with a resolution to find a new job. As such, many companies put off their...
