30-second summary: Third-party data is being phased out by big tech, making first-party data indispensable First-party data is willingly provided...
data privacy
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30-second summary: In 2020, majority of the 181.7 billion U.S. dollar revenues came from advertising through Google Sites or its...
30-second summary: The pandemic has caused major shifts in the way that advertisers operate, making it more critical than ever...
30-second summary: Through all of the turmoil, key marketing trends emerged that will impact the way small businesses operate in 2021. From catalyzed digital transformation and...
30-second summary: The worldwide web is a clear reflection of all the shifts 2020 has brought and as businesses and...
30-second summary: The far-reaching AI applications in ecommerce allow businesses to increase their profits by optimizing and automating decision-making, right...
Every year the social media marketing community turns into fortune tellers — we collectively try to predict what trends, features,...
Every day we read data breach scandals by ad tech vendors. We are getting tracked every day with hidden cookies,...
Even though marketing has changed quite a bit over the past decade as new channels and strategies have opened up,...
