30-second summary: In 2020, majority of the 181.7 billion U.S. dollar revenues came from advertising through Google Sites or its...
digital advertising
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30-second summary: Make no mistake, Google Shopping is still mostly a paid PPC channel, but you can also enjoy its...
30-second summary: The pandemic has caused major shifts in the way that advertisers operate, making it more critical than ever...
30-second summary: A cookieless reality is imminent, but advertisers can’t afford to run out the clock, willing an identity solution...
30-second summary: The events of 2020 will shape the foreseeable future in a significant way. Customer acquisition still remains the...
30-second summary: Between the election, a pandemic, protests against racial injustice, and an unusual holiday season, brands face no shortage...
30-second summary: Despite the overall doom and gloom, some industries actually skyrocketed in 2020. 2021 is supposed to dot some...
30-second summary: A controlled chaos mindset helps brands and smart marketers recognize the inherent biases that tend to guide research...
30-second summary: Google’s market-leading Chrome browser utilizes a signed-in Google account, and Facebook requires personal logins to access its ubiquitous...
30-second summary: As PPC costs continue to increase, it’s more important than ever for marketers and agencies to be able...
