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Page speed optimization: Six areas to focus on for better SEO results
Page speed optimization should be at the core of your SEO strategy. Your page speed is just as important as site speed is to SEO. […]
Is Google about to shake up real estate SEO?
For businesses to remain competitive online, they must recognise that their largest competitor is no longer their industry rivals, but rather Google itself. In recent […]
Five factors that determine the overall page quality
Google always ranks a web page after determining its overall quality. Page quality is a measure of the importance of a web page in the […]
Why we need to think of entities and the future of SEO
It’s time to think of the future of SEO. What should we focus on? It’s time to find out more about entities and how they […]
10 Takeaways from the state of SEO survey
Here at Zazzle Media, we love surveys – we run them every year to help us better understand the challenges facing both SEO Managers and […]
How improved Google ratings impact conversions
When performing a search on Google these days you will often find it contains a local result. In most cases that means results in a […]
How to check Google search results for different locations
One of the fundamental truths about SEO is that no two Google searches are the same. The logic behind it is simple, things you’ve Googled, […]
Your step-by-step guide to content marketing keyword research
Keyword research for creating content can make a tangible difference in your Google rankings. Anyone who works in content marketing knows that keyword research is […]
Over half of searches on Google yield zero clicks
New data published by SparkToro’s, Rand Fishkin reveals that the troubling trend of “zero-click” searches on Google is growing. Next steps for search marketers Zero-click […]
Where paywall content stands with SEO: A focus on user experience
Publishers are increasingly adopting the paywalled content approach as a monetization strategy. If there’s anything, paywalled content has helped publishers generate more revenue online. But […]