30-second summary: Affiliate marketers can use Google Analytics to do the following – Google Event Tracking to monitor on-site engagements,...
Google Analytics
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30-second summary: Google Analytics is an important web analytics tool from Google used in digital marketing. Many digital marketers and...
30-second summary: Your content marketing may sound like a success story, until your CEO asks, “Is all this effort and...
30-second summary: It’s common for organic search traffic to a website or old blog to decline over time. While some...
30-second summary: Content marketing is a tactic 91% of B2B companies use to generate more leads, build customer loyalty, create...
30-second summary: A customer journey map is a visual representation of every interaction between you and your customers. Proper customer...
30-second summary: Cross-reference what businesses think their target audience is versus their current reality through Google Analytics . Create mock-up personas...
30-second summary: Review your channel mix to find new sources of traffic. Update your website messaging to show and understanding...
30-second summary: An under-optimized UX can sometimes limit the user’s journey by creating roadblocks to conversions. Internal site search is one...
Google Analytics is a powerful tool that’s unprecedented in its ability to measure your website’s performance. The data it gathers...