Why and How to Bring Empathy Into Your Content
by Posted by DaisyQ Creating content can feel incredibly difficult right now. If you’re like me, you’ve spent the last few weeks oscillating between a can-do …
Category: Position Strength
Why and How to Bring Empathy Into Your Content
Posted by DaisyQ Creating content can feel incredibly difficult right now. If you’re like me, you’ve spent the last few weeks oscillating between a can-do …
Showcasing the value of SEO
Each year we attend dozens of events and reach thousands of people with our keynotes, talks, and Q&As. We go to conferences and meetups, because …
Bing / CTR / customer experience / Google / Industry / Link Building / paid search ads / paid search strategy / paid search tips / Position Strength / PPC / ROI / Search Engine Optimization / Search Traffic / SEO / SERPs
The best-kept secret to maintaining and defending the top spot with paid search
30-second summary: Let’s admit it, the line between paid search and organic search is getting blurred. A lot of businesses simply assume that paying more …
Brand Loyalty / customer experience / Development / Industry / Link Building / Position Strength / Research / Search Engine Optimization / SEO / user experience (UX) design / Website
How dark UX patterns are ruining brand loyalty among UK consumers
30-second summary: Even though brands have grasped the importance of UX, not all brands are doing it the right way. A new report released by …
Looking back at last year’s Webmaster Conference Product Summit
As a part of the Webmaster Conference series, last fall we held a Product Summit at Google’s headquarters in Mountain View, California. It was slightly …
evergreen / evergreen content / Google My Business / Link Building / local seo / Position Strength / Search Engine Optimization / SEO / website audit
Local SEO: How to make a website audit in 30 minutes
30-second summary: When people are searching for something through the search engines, they’re always keeping their location in mind. 87% of consumers prefer interacting with …
digital marketing / digital marketing tips / Industry / Link Building / Position Strength / Search Engine Optimization / Sponsored
What makes a successful marketer in this digital age?
30-second summary: Marketing in the digital age is a challenging and rewarding occupation. Disruptive technologies call for marketers to be agile and adaptable, while abundant …
Introducing a new way for sites to highlight COVID-19 announcements on Google Search
Due to the COVID-19 outbreak, many organizations and groups are publishing important coronavirus-related announcements that affect our everyday lives. In response, we’re introducing a new …
ecommerce / ecommerce optimization / Industry / Link Building / Position Strength / Search Engine Optimization / website optimization
Faster pages, stronger sales: Optimizing ecommerce site speeds
Research from Google suggests that the correlation between page load times and conversion rates is strong, especially on mobile web pages. One of the simplest …