August 4, 2020

Category: zero-click searches

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content optimization / evergreen content / featured snippets / Google / image optimization / keyword research / Link Building / Position Strength / Search Engine Optimization / SEO / SEO tips / SERPs / strategy / structured data / zero-click searches

How to adapt SEO strategies for the zero-click search landscape

BusinessWebTeamby BusinessWebTeam

30-second summary: Whether through featured snippets and knowledge graphs, or carousels of movie times and podcast episodes, Google’s SERPs have increasingly become a one-stop-shop for …

click through rates / content strategy / Google / Google SERP / Link Building / mobile search / organic search / people also ask / Position Strength / Search Engine Optimization / SEO / SERP / Social Media Marketing / zero-click searches

Over half of searches on Google yield zero clicks

BusinessWebTeamby BusinessWebTeam

New data published by SparkToro’s, Rand Fishkin reveals that the troubling trend of “zero-click” searches on Google is growing. Next steps for search marketers Zero-click …